Certificate Course in Internet Marketing

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Certificate Course in Internet Marketing

Internet Marketing(Basic) Course in Kolkata

Our basic Internet Marketing training course at Kolkata Web Academy are designed for providing training both business owners as well as newbie’s in learning all the basic concepts of online marketing and how to get fast business return from it. With the advent of internet Marketing and SEO in all the leading corporate, they are investing heavily in branding their products online for generating better leads & ROI.


Through this basic training we will be training business owners as well as students on how to put up a superior online marketing strategy through SEO, SMO, & Video marketing. With a basic concept of all these three channels, one can easily promote their business online.


Our Courses

Module – 1 [Internet Marketing Overview]

What Is Internet Marketing?
Importance of Internet Marketing?
How Internet marketing works?

Module – 2 [Search Engine Optimization]

What is SEO?
Why Search Engine Optimization is important?
Different types of Search Engines
How search engines work?
What is traffic?
Different types of Traffic
Keyword Tools
How to find relevant keywords
Long Tail Keywords and Generic Keywords
Google Trends and Insights

Module - 3 [Onpage Optimization Techniques]

Meta Tag Creation
Content Optimization
Keyword Optimization
Basic HTML Knowledge
Header Optimization
Inbound Links
SiteMap Creation
Uploading Sitemap on Website
Google Webmaster Tool & Bing Webmaster Tool
Understanding Key Terms
Quick index techniques

Module - 4 [Off Page optimization]

What is Page Rank?
How to increase Page Rank?
Backlinks and Types of Backlinks
Types of Link Building and techniques
Classified Submission
Article Submission
Social Bookmarking
Bookmarking Submission
Directory Submission
Blog Submission
Blog Comments
Google Maps Submission
Checking your Backlinks
Top 5 free tools for SEO

Module - 5 [Local Listing in Google]

Google Local Listing and Optimization Techniques

Module - 6 [Social Media Marketing]

What is social media?
Facebook Marketing
Twitter Marketing
Linkedin Marketing
Pinterest Marketing

Module - 7 [Video marketing & Make Money With Youtube]

How to earn money with Youtube?
Creating videos
How to create videos
Uploading videos on video marketing websites
Using youtube for business
Advertising on youtube
How to increase number of views of your videos
Bringing visitors from youtube videos to your website
Youtube Monetization

Module - 8 [Make Money With Your Web Site]

Google Adsense
Affiliate Systems
Fiverr Earnings
CPA Network
Youtube Earning Methods
Data Entry and Ads Posting Guidelines
Paid to share and upload guides
Infolinks implementation and many more

Internet Marketing Course Details

Certificate Course – 1-1.5 (Once in a Week)

Eligibility Criteria
Basic Internet Knowledge & MS-Word

Training Process
Online, Classroom, Corporate and On-Campus

Course Fee
Rs. 8000/-
Call (0) 97488 – 13455 for more details

Kolkata Web Academy
Grihashree, Ground Floor, 455, Dum Dum Park
South Dum Dum, Kolkata – 700055